11th Hour Delivers Last Minute Tour de Force

Cardiff-based events services supplier 11th Hour lived up to its name recently, when Tour de France winner Geraint Thomas returned home to a hero’s welcome in the city. Roads were closed, as people lined the streets to celebrate Thomas’s achievement, before proceedings culminated with a presentation outside Cardiff Castle. Just three days before the homecoming was due to take place, Cardiff City Council contacted 11th Hour, requesting a turnkey solution for the presentation event. Always ready to meet any challenge at the shortest notice, the 11th Hour team considered the brief, put plans into place and took care of things in their customary highly efficient way.

Outside Cardiff Castle, 11th Hour erected a 6m x 5m Trilite stage, complete with cycle ramp and PA system (by ABacoustics). As well as power to the stage and temporary media centre, the company supplied two confetti cannons and 58m of Prolyte truss to create two 13m high archways over St Mary’s Street. With much of 11th Hour’s own truss out on festival duty, the company was able to source its requirements at short notice from trusted partner AED. Every aspect of the event proceeded smoothly, from the build, managed by a highly experienced team operating in what are familiar, busy city centre surroundings, through the presentation itself, to the swift removal of the installation.

Geraint Thomas’s homecoming highlighted not only 11th Hour’s flexibility to respond to requests at short notice but further demonstrated its capacity to deal with multiple simultaneous projects. At the time, a few miles away in Cardiff Bay and at various other locations around the city, the company was supplying a large array of equipment and services to The National Eisteddfod of Wales, as well as setting up at the UK’s largest independent heavy metal festival, Bloodstock, in Derbyshire.

Business development manager, Jason Venables reflects on proceedings: “At 11th Hour we’re always happy to take up any challenge on behalf of our clients, even at the shortest notice! More often than not, events are notified well in advance and we’re able to take time over planning and implementation but every so often, circumstances dictate otherwise. We are pleased and very proud that Cardiff City Council regularly turns to 11th Hour for a range of solutions and particularly so in this case, where we were delighted to play our part in welcoming home a true national hero. Our own extensive inventory and the relationships we have developed across the years with excellent partner organisations are invaluable and mean that everything is possible, however pressured a situation may appear to be.”

11th Hour has already enjoyed a packed summer programme of events, which has seen its teams deployed at a variety of large scale projects, including the production management of the Hay Festival, services to the Volvo Ocean Race and the creation of a temporary terminal for the cruise ship Marco Polo on behalf of associated British Ports South Wales. The company continues to strengthen its team to meet ever increasing demand.